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Tag: digital marketing for restaurants

Why You Should Consider Email Marketing for Your Restaurant

If you’re looking to build and foster an authentic connection with your customers that doesn’t battle against an algorithm, feels more engaging, and includes more information, email marketing is the answer. With email marketing, you have a rare opportunity to send news and updates directly to your customer and grab their attention. You won’t need to rely on a mysterious social media algorithm - just a good subject line and relevant content. 

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Angelina Hong0
Influencer Marketing and How You Can Use it For Your Restaurant-gourmand group

Influencer Marketing and How You Can Use it For Your Restaurant

With Instagram and other social media networks becoming an increasingly important part of restaurant marketing strategy, so has the role of influencers. Partnering with the right social media personalities can help boost your brand, increase awareness and visibility and give your brand a lot of credibility. It’s a collaboration that can be mutually beneficial, and if your campaign is designed effectively, it’ll yield serious results for your restaurant marketing.

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Angelina Hong0
Effective Digital Marketing Strategies for Restaurants

Effective Digital Marketing Strategies for Restaurants

Restaurant marketing has become notoriously challenging in recent years. As more restaurants open (in fact, in Q1 of 2021, there were about 9000 new restaurant and food openings), the only marketing that effectively cuts through the noise has been digital marketing. If you get it right, you can create a consistent and loyal customer base while also attracting new visitors.  However, while digital marketing is definitely great...we also know it can be pretty confusing! You’re likely to hear a lot of different advice and terms, and it’s often challenging to figure out what to prioritize. So to make it easier, we’ve put together some of the best digital marketing strategies for restaurants:

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Angelina Hong0